Marketo Operations Manager - Up to $75K

Waltham, MA 02451

Posted: 07/30/2019 Employment Type: Direct Hire Specialty: Sales & Marketing Job Number: 84267

Our client in Waltham, MA is seeking a Marketo Operations Manager to join their team. You will perform technical tasks to build integrated campaigns including building emails, developing work- flows, and building forms and landing pages. This position includes working with the marketing, product, and sales leadership to map content, assets, and promotions to engage specific audiences based on target profiles. Apply today!

Compensation: Up to $75K

Responsibilities for the Marketo Operations Manager:
  • Manage building campaigns
  • Nurture customer journeys
  • Advise and manage data structuring and triggering rules
  • Provide and manage standard and ad hoc reports

Requirements for the Marketo Operations Manager:
  • Bachelor's degree in marketing, statistics, mathematics or related field or equivalent of experience and education
  • Three to five years of successful marketing analyst experience
  • Demonstrated understanding of marketing practices, analytical techniques and facility with technology
  • Demonstrated knowledge of Salesforce, Google Analytics, and Marketo or other marketing automation platform
  • Demonstrated commitment to accuracy and detail
  • Proficiency with building workflows, automated nurture campaigns, retargeting
  • Understanding of lead and sales processes when it comes to MQL, SQL, accounts, opportunities
  • Experience building and maintaining lead scoring programs
  • Experience building and reporting on A/B testing campaigns
  • Must be eligible to work in the U.S. without sponsorship                     

Employee Benefits:
  • Health insurance
  • Vision and dental coverage
  • Two weeks vacation to start
  • 10 paid hoildays
  • 401(k) with company match

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