Marketing Manager

Boston, MA | Direct Hire

Post Date: 01/16/2018 Job ID: 80281 Specialty: Sales & Marketing

A reputable law firm in Boston, MA is seeking a Marketing Manager to join their team. Working with the Chief Marketing Officer and Director of Marketing and Communications, the Marketing Manager will play an integral role in the roll-out and follow-on initiatives relating to the launch of a new brand and website. As the Marketing Manager, you will lead the Creative Team, consisting of designers, writers and marketing support, in furthering the development of the highest quality work product and serve as the point of contact for attorneys and administrative staff for marketing-related needs. Apply today!

Responsibilities for the Marketing Manager:
  • Work with the firm’ s workflow management system to manage workload allocation and appropriately align resources
  • Provide creative input and oversight of all writing, design, production, and distribution of marketing print and digital collateral materials as well as communications
  • Work closely with the Marketing Technology Manager to advance effectiveness and quality of external mailings and event promotion
  • Provide a critical role as liaison between the Business Development (“ BD”) team, other stakeholders, and the Creative Team 
  • Develop and promote collaborative and supportive relationships with the entire Marketing department, including, BD, PR, Social media and Technology teams
  • Ensure consistency in quality of all deliverables
  • Work with graphic designer to manage external print vendors and ensure competitive pricing, accuracy and high quality standards are being met
  • Manage and financially optimize the firm’ s promotional items inventory
  • Cover the responsibilities of the Creative Team during periods of high demand or absences
  • Assist in the development and oversight of the marketing budget
  • Provide training to new and junior members of the Creative Team
  • Identify opportunities for growth of team members and provide mentoring and guidance to retain talent
  • Manage timecard process, PTO requests, overtime and coverage
  • Participate in the interviewing process of staff and provide input in hiring decisions
  • Participate in disciplinary meetings, as needed
  • Work closely with senior department and firm management on other strategic initiatives
Requirements for the Marketing Manager:
  • Bachelor’ s degree required with a concentration in Marketing/Communications preferred
  • 10+ years of marketing experience in legal or professional services marketing preferred
  • Minimum of 5-7 years of management experience
  • Prior experience managing a staff with a wide range of experience
  • Demonstrated ability to motivate and develop teams
  • Possess excellent verbal and written communication skills with an ability to influence others
  • Ability to function in a fast-paced, service-oriented environment, prioritize multiple projects on a daily basis, and adjust to shifting priorities
  • Strong planning, project management and organizational skills
  • Facility analyzing, working with and presenting data.
  • Possess a “ hands-on” tactical approach
  • Creative and proactive approach to problem solving.
  • Outstanding sense of customer service, with demonstrated ability to instill this in others
  • Deep personal commitment to integrity, excellent judgment and the highest standards of ethics
  • Must display the highest level of diplomacy, tact and discretion, with comfort in handling and maintaining confidential information
  • Proven leadership and management abilities
  • Demonstrated experience in employee relations, performance improvement and separations
  • Excellent computer skills, including proficiency in using Microsoft Word, Outlook, Excel and PowerPoint
  • Ability to quickly get up to speed and master new applications and software is critical
  • Functional knowledge of the following software: InDesign, Dreamweaver, ClickDimensions, and Cvent (or similar event management software)
  • Understanding of design and production concepts and processes and the ability to be an active contributor on projects as needed, is essential
  • Technology savvy with a strong knowledge working with Microsoft Office
  • Strong organizational skills with great attention to detail
  • Strong multi-tasking and prioritizing skills with the ability to meet deadlines
  • Excellent written and verbal communication skills
  • Strong interpersonal skills with a customer service focus
  • Ability to work independently and as part of a team
  • Must be eligible to work in the U.S. without sponsorship                      
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